Cultural Globalisation Through Japanese Culture

Cultural globalization is the rapid traversing of ideas, exotic influences, technologies, spread of lyric poem, markets and set across subject atomic number 18a borders. It non only increases freedom of choice, but as sound revitalizes finishs and heathenish artifacts through interconnectedness and interaction between sights of divers(prenominal) nuances and ship canal of life. In the article Nipponese Popular Culture by Nissim Otmazgin explores the spreading of Nipponese finale products throughout East and Southeast Asia by sundry(a) modes and analyses the expansion of popular culture through Steger readings.Does globalization make people around the world sameness or differences in global culture? One effect is that it promotes great cultural homogeneity. Sometimes roughhewn demands, common codr preferences, and large bodies of common information can lead to the blending of cultures and the wear of cultural differences. It is a myth that globalization involves the imposition of cultural uniformity, or else than an explosion of cultural ex switch. But, cross-cultural exchange can spread greater diversity as well as greater similarity.People everyplace rent more choice, but they often fill similar things. For instance, Amazonian Indians clothing Nike shoes, denizens of Southern Sahara purchase Yankees baseball caps, Palestinian youths displays Chicago Bulls sweatshirts in Ramallah and alimentation fast-foods at Mc Donalds ( Steger, 73) shows thriving of American products in a large surmount. These worries cultural pessimists as well as optimistic hyperglobalizers that the plagiarize of an increasingly homogenized popular culture under Western culture industry ( Steger, 72).It seems that topical anaesthetic cultures and national identities atomic number 18 dissolving into a unrefined of American consumerism. That cultural imperialism is said to impose American values as well as products, promote the commercial at the expense of du ty profits, and substitute superficial pleasure for deeper satisfaction. Peoples culture in the sense of their divided up ideas, beliefs, knowledge, inherited traditions and art may hardly be eroded by mere commercial artifacts. The profound cultural changes have little to do with Western ideas.Sociologist Roland Robertson points out that global cultural flows liven up local cultural niches (Steger, 77) resulting cultural hybridity increases diversity within societies but at the expense of making them more alike. It is noted from the article that the introduction of Japanese culture in East and Southeast Asia in an unprecedented scale is due to Asian fragrance which resonates with the local consumers (Otmazgin, 2). For practice session, Japanese television dramas and animations hullo Kitty, Ampan Man and Poke mon are seen everywhere in the Asian city.In this way, Japanese popular culture is gradually adapted and incorporated into local popular culture through translation. Iwao S umiko concludes that Japanese popular culture products range modern ideas that consumers strategically choose (Otmazgin, 3). This believes that globalization is not globalizing western culture and western cultural icons. Therefore, Asian people no longer consume the West, but rather a Japaneseindigenized or hybridized product (Otmazgin, 3) reinforcing the concept of local as mediated of global culture and foreign influences as mediator to global culture.Does globalization make national identity in global culture nonexistent? Its hardly. item-by-item choice is fragmenting the imposed uniformity of national cultures. New hybrid cultures are emerging, and regional ones re-emerging. National identity is not disappearing, but the bonds of nationality are laxation and they continually shape and reshape cultural scenes and lifestyles (Otmazgin, 8). By and large, people choose the pertly ways because they are more relevant to their needs and new opportunities. Lets consider an example o f interpenetration of cultures from euphony, television and language products.In television, MTV in Asia promotes Thai pop stars and play rock harmony of various artists and bands from divergent countries that are sung in Mandarin. The television and euphony production favors localizing content and broadcasting in Asian languages, creating new cultural genres and introducing local as well as international pop music to its audiences (Otmazgin, 10). Countries like Hong Kong, Seoul, Shanghai watch Japanese, Korean and Chinese dramas, read cosmic books and animation series that are translated or in the original language.If these singular people choose to watch different cultural products that doesnt believe they lose their collective national identity. These cultural forces can rapidly give out domesticated, changing national and socio cultural styles, but not destroying it. Another example around the globe English language. Language is often at the boldness of national culture and a common global language would for certain be a big plus. English is considered as internationalization comp atible with diverse languages.Since not all languages use the same alphabet, one goal is to carry a standard based. Because of English, many other languages are becoming extinct is not true. Nowadays, the internet has given all its users the ability to speak and frame to people from vastly different cultures and languages. Therefore, globalization promotes true global association that supersedes the concept of state or country, and language become glocalized as well as more diversified so as to cater to different tastes.Likewise, the growth of a music industry, under exposure to foreign influences, has not led to the extinction of regional music, for instance the lyrics are in Japanese and the music follows Western pop/rock standards. The upshot of all this change is that national cultures are fragmenting into a kaleidoscope of different ones. New hybrid cultures are emerging. Regional cultures are reviving. Individuals are forming new communities, linked by shared interests and passions that cut across national borders emphasis on universal homogenization.